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The health care value chain : producers, purchasers, and providers / Lawton R. Burns and Wharton School colleagues. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: San Francisco : Jossey-Bass 2002
Availability: Items available for loan: University Hospital Limerick Regional (1)Call number: 338.433621 BUR.

Strategic management of health care organizations. by
Edition: 3rd ed. / Peter M. Ginter, Linda M. Swayne [sic], W. Jack Duncan.
Material type: Text Text
Publication details: Malden, Mass. ;Oxford : c1998
Availability: Items available for loan: St. Luke’s Radiation Oncology Network Dublin (1)Call number: 658 GINT.

How To Market Your Library Service Effectively by
Edition: 2nd
Material type: Text Text
Publication details: London Aslib 1997
Availability: Items available for loan: HLI HQ [Dr. Steevens Hospital Dublin] (1)Call number: 021.7 BAT.

Understanding services management - integrating marketing, organisational behaviour, operations and human resource management. by Series: Irish studies in management
Material type: Text Text; Format: print regular print ; Literary form: Not fiction
Publication details: Dublin : Oak Tree Press in association with the Graduate School of Business, University College Dublin, c1995
Availability: Items available for loan: Midland Regional Hospital Library Mullingar (1)Call number: 658.9 GLY. Our Lady of Lourdes Hospital Library, Drogheda (1)Call number: 658.02.

Harvard Business Review on reinventing your marketing Series: Harvard Business Review
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston HRB 2011
Availability: Items available for loan: HLI HQ [Dr. Steevens Hospital Dublin] (1)Call number: 658.8.

Meeting the challenge : practical guidance for accountants in business / edited by Brian O'Kane. by
Material type: Text Text
Language: English
Publication details: Dublin : Oak Tree Press in association with the Chartered Accountants in Business Directorate of the Institute of Chartered Accountants in Ireland, 1996
Availability: No items available.

Principles and practice of marketing. by
Edition: 2nd.
Material type: Text Text; Format: regular print ; Literary form: Not fiction
Publication details: Maidenhead : McGraw-Hill, 1998
Availability: Items available for loan: Cavan General Hospital (1)Call number: 658.8.

Responsive Health Care: Marketing for a Public Service. by Series: Health Services Management
Material type: Text Text; Format: regular print ; Literary form: Not fiction
Publication details: Milton Keynes : Open University Press, 2002
Availability: Items available for loan: Cavan General Hospital (1)Call number: 362.1068.

Marketing for dummies / by Craig Smith and Alexander Hiam. by Series: --For dummies
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester : John Wiley, c2006
Availability: Items available for loan: Merlin Park University Hospital, Galway (1)Call number: 658.802/SMI.

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