Health communication : theoretical and critical perspectives / Ruth Cross, Sam Davis and Ivy O'Neil.
Material type: TextPublisher: Cambridge, UK ; Malden, MA Polity Press 2017Description: 224 pages ; 23 cmContent type:- text
- unmediated
- volume
- 9780745697727 (hbk.) :
- 362.1 23
- RA427.8
- WA 590
Item type | Current library | Home library | Shelving location | Call number | Status | Date due | Barcode | Item holds | |
---|---|---|---|---|---|---|---|---|---|
4 Week Loan | Naas General Hospital Library | Naas General Hospital Library | Book | 362.1 (Browse shelf(Opens below)) | Available | 221686 | |||
4 Week Loan | St. Conal’s Hospital, Letterkenny | St. Conal’s Hospital, Letterkenny | Letterkenny University Hospital Library | RA427.8.C76 2017 (Browse shelf(Opens below)) | Available | B06113 | |||
4 Week Loan | University Hospital Galway | University Hospital Galway | Library UCHG Galway | 362.1/CRO (Browse shelf(Opens below)) | Available | RE07046 |
Includes bibliographical references and index.
Introduction to health communication : theoretical and critical perspectives -- Communication theory -- Educational theory -- Psychological theory -- Methods and media -- Social marketing -- Health literacy -- Challenges in health communication and behaviour change -- The politics of health communication and behaviour change -- Looking to the future.
Health communication is key to promoting good population and individual health outcomes. As the field has developed, there is a growing need for a critical appraisal of the ideologies and theories underpinning health communication in order to ensure effective practice. This text outlines key issues in the field.
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