TY  - BOOK
AU  - Witte,Kim
AU  - Meyer,Gary
AU  - Martell,Dennis
TI  - Effective health risk messages: a step-by-step guide 
SN  - 9780761915096 (pbk.) :
AV  - RA427 .W67 2001
U1  - 613 21
PY  - 2001///
CY  - London
PB  - SAGE
KW  - Health promotion
KW  - Health risk assessment
KW  - Health attitudes
KW  - Health Promotion
KW  - Health Attitudes
KW  - Health Risk Assessment
KW  - Perception
N1  - Includes bibliographical references (p. 199-210) and index
N2  - Effective Health Risk Messages provides step-by-step instructions for developing theoretically-based campaigns that work. Worksheets are provided at the end of each chapter to provide practical experience
ER  -