TY  - BOOK
AU  - Allen,Cliff
AU  - Kania,Deborah
AU  - Kania, Deborah [1963-]
TI  - Web catalog cookbook
SN  - 9780471183310 (pbk) :
U1  - 658.8402854678 21
PY  - 1997///
CY  - New York, Chichester
PB  - Wiley Computer Publishing
KW  - World Wide Web
KW  - Marketing
KW  - Computer network resources
KW  - Commercial catalogs
KW  - Software
KW  - Web sites
KW  - Design and construction
KW  - Internet advertising
KW  - Electronic commerce
KW  - Internet marketing
N1  - Includes index; One computer laser optical disk in pocket attached to inside back cover
N2  - Allen answers questions and gives suggestions on how to use the latest web technology, multimedia applications and Web server software, showing how you can turn your catalogue into an online shop so that orders can be taken electronically
UR  - http://www.loc.gov/catdir/toc/onix01/97009529.html||
ER  -