TY - BOOK AU - Puchta,Claudia AU - Potter,Jonathan TI - Focus group practice SN - 9780761966906 : AV - H61.28 .P83 2004 U1 - 300.723 22 PY - 2004/// CY - London PB - SAGE KW - Focused group interviewing N1 - Formerly CIP; Includes bibliographical references (p. [166]-170) and index; Focus groups and interaction -- Producing informality -- Producing participation -- Producing opinions -- Producing useful opinions -- Producing varied opinions -- From practice to strategy N2 - Accessibly written, this text provides a picture of focus group moderation and interaction based on the study of what actually happens in high-class focus groups, and uses recent theories of interaction such as discourse and conversation analyses to throw light on the practice of moderation ER -