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What is strategy - and does it matter? / Richard Whittington.

By: Material type: TextTextPublication details: London : Thomson Learning, 2001.Edition: 2nd edDescription: x, 151p. : ill. ; 24 cmISBN:
  • 9781861523778 (pbk.) :
  • 1861523777
Subject(s): DDC classification:
  • 658.4012 21
  • 658.4012
LOC classification:
  • HD30.28
  • TSF Q
Summary: This book introduces a difficult and controversial management topic to students at undergraduate and MBA level. It provides new insights on fundamental problems that will help experienced practitioners grasp the opportunities of the changing world.
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Previous ed.: London: Routledge, 1993.

Includes bibliographical references (p. 131-146) and index.

This book introduces a difficult and controversial management topic to students at undergraduate and MBA level. It provides new insights on fundamental problems that will help experienced practitioners grasp the opportunities of the changing world.

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