Using web and paper questionnaires for data-based decision making : from design to interpretation of the results / Susan J. Thomas.
Material type: TextPublication details: Thousand Oaks, Calif. : Corwin ; London : Sage, c2004.Description: xv, 194 p. : ill., 1 port. ; 28 cmContent type:- text
- unmediated
- volume
- 9780761938828 (cased) :
- 9780761938835 (pbk.) :
- 0761938826 (Cloth)
- 300.723 22
- HM538 .T49 2004
Formerly CIP. Uk
Includes bibliographical references and index.
Launching your survey project -- Asking the right questions -- Creating response choices for rating scales -- Putting the questionnaire together -- Identifying and contacting respondents -- Pilot testing the questionnaire -- Maximizing your response rate : collecting the data -- Analyzing the data and making data-based decisions -- Communicating the results.
Susan J. Thomas offers guidance for planning a survey project, creating a questionnaire, gathering data, & analyzing & communicating the results to a variety of audiences.
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