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Influence : the psychology of persuasion.

By: Material type: TextTextPublication details: London : Harper & Row, 2007.Edition: Revised edDescription: xiv, 320 p., ill, pbkISBN:
  • 9780061241895
Subject(s): DDC classification:
  • TLC 153.852
Contents:
Weapons of influence -- Reciprocation : the old give and take--and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Epilogue. Instant influence : primitive consent for an automatic age.
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Holdings
Item type Current library Home library Shelving location Call number Status Date due Barcode Item holds
4 Week Loan Midland Regional Hospital Library Tullamore Midland Regional Hospital Library Tullamore Loan collection MRH Tullamore 153.852 CIA (Browse shelf(Opens below)) Available TT16085
Total holds: 0

Includes bibliographical references and index.

Weapons of influence -- Reciprocation : the old give and take--and take -- Commitment and consistency : hobgoblins of the mind -- Social proof : truths are us -- Liking : the friendly thief -- Authority : directed deference -- Scarcity : the rule of the few -- Epilogue. Instant influence : primitive consent for an automatic age.

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