How to write a marketing plan / (Record no. 76493)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01234nam a2200337 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | BDZ0002487270 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | StDuBDS |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230130171154.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 000214s2000 enkab f 000|0|eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780749432546 (pbk.) : |
| Terms of availability | £7.99 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0749432543 |
| Terms of availability | 7.99 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | StDuBDS |
| Language of cataloging | eng |
| Transcribing agency | StDuBDS |
| Modifying agency | StDuBDSZ |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.13 |
| Item number | .W48 2000 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 808.066658 |
| Edition number | 21 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Westwood, John, |
| Dates associated with a name | 1947- |
| 245 10 - TITLE STATEMENT | |
| Title | How to write a marketing plan / |
| Statement of responsibility, etc. | John Westwood. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London : |
| Name of publisher, distributor, etc. | Kogan Page, |
| Date of publication, distribution, etc. | 2000. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | iv, 122p. : |
| Other physical details | ill., map ; |
| Dimensions | 22 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Creating success |
| 490 ## - SERIES STATEMENT | |
| Series statement | Creating success |
| 500 ## - GENERAL NOTE | |
| General note | Previous ed.: 1996. |
| 500 ## - GENERAL NOTE | |
| General note | At head of title: The Sunday Times. |
| 520 8# - SUMMARY, ETC. | |
| Summary, etc. | A good marketing plan is at the core of every successful business, but it is often difficult to know how to take the first steps in creating a plan. This book provides a step-by-step guide to formulating a successful marketing plan. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business planning |
| General subdivision | Authorship. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Planning. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Business writing |
| General subdivision | Technique. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Westwood, John [1947-] |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | Sunday Times. |
| 887 #4 - NON-MARC INFORMATION FIELD | |
| Content of non-MARC field | Book |
| 883 ## - MACHINE-GENERATED METADATA PROVENANCE | |
| -- | 32175 |
| -- | Thomas Veale |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not Withdrawn | Not Lost | Dewey Decimal Classification | Not Damaged | Available for Loan | Merlin Park University Hospital, Galway | Merlin Park University Hospital, Galway | Library Merlin Pk Galway | BNB | 7.99 | 658.802/WES | GM01031 | 06/12/2018 | 06/12/2018 | 4 Week Loan |