Killer Web content (Record no. 34400)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00555cam a2200205 4500 |
| 001 - CONTROL NUMBER | |
| control field | u25957 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | SIRSI |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 000000n2006 000 0 eng u |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 071367704X |
| 050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | 9SF |
| 082 #4 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.80028567 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | McGovern, Gerry |
| 9 (RLIN) | 73142 |
| 245 10 - TITLE STATEMENT | |
| Title | Killer Web content |
| Remainder of title | make the sale, deliver the service, build the brand |
| Statement of responsibility, etc. | Gerry McGovern |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | London |
| Name of publisher, distributor, etc. | A and C Black |
| Date of publication, distribution, etc. | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | iv, 220 p |
| Dimensions | 24 cm |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes index |
| 596 ## - | |
| -- | 1 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet |
| 9 (RLIN) | 68010 |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 9 (RLIN) | 68473 |
| 883 ## - MACHINE-GENERATED METADATA PROVENANCE | |
| -- | 32175 |
| -- | Thomas Veale |
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